Facebook

1.17 Billion Active Users

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Youtube

1 Billion Active Users

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Twitter

320 Million Active Users

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LinkedIn

300 Million Active Users

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Why is it a good idea to get on board with social media?

The worldwide population is over 7.3 billion.

The internet has 3.17 billion users.

2.3 billion are active on social media.

% of users who view monthly

why should I get on board with social media

% of users who post monthly

monthly social media posts
Other Fun Facts
About Social Media
  • Internet users have an average of 5.54 social media accounts
  • Social media users have risen by 176 million in the last year
  • 1 million new active mobile social users are added every day
  • FB Messenger and WhatsApp do 60 billion messages a day
  • Social networks earned about $8.3 billion in advertising – 2015
  • On WordPress, 56 million blog posts are published every month
  • Top 3 content marketing tactics: blogs, social media, case studies
  • 1.71 billion active users
  • There are 500,000 new users every day
  • The average number of Facebook friends is 338
  • There are 40+ million active small business pages
  • 72% of US adult Facebook users visit the site regularly

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  • 300 hours of video are uploaded to youtube every minute
  • There are 3.25 billion hours of video watched every month
  • Over 50% of Youtube views are from mobile
  • There are 1 billion mobile video views every day
  • 9% of small businesses use Youtube

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  • 176 million Pinterest accounts have been registered
  • 100 million accounts are active each month
  • The best time to pin is Saturday from 8-11pm
  • 85% of Pinterest users are female
  • In 2014 the male audience grew by 41%

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  • 1.3 billion accounts but only 320 million are active
  • 500 million visit each month without logging in
  • The average number of followers is 208
  • There are 500 million tweets sent every day
  • It took 3 years, 2 months & 1 day to get to the billionth tweet

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  • 400 million monthly active users
  • Over 80 million photos uploaded every day
  • There are 5 billion likes per day on Instagram
  • Over 40 billion photos have been shared
  • 90% of Instagram users are under 35

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  • LinkedIn has 400 million members
  • 100 million access the site monthly
  • The average CEO has 930 connections
  • Over 3 million companies have created accounts
  • 17% of US small businesses use LinkedIn

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positive impact of social networking

An effective social media marketing strategy

Hopefully by now you understand the benefits of social media marketing. Even if you just create a Facebook business page, Twitter, LinkedIn and Google+ account and make weekly posts.

This graph gives you a good idea of the different social media options and their number of users. You can clearly see that it would be well worth your efforts to look into Facebook marketing. Facebook is a good platform to leverage because there are a ton of different users and you can easily market towards your target audience. Instagram is popular, but not necessarily the best option for all industries considering that about 90% of Instagram users are under the age of 35.

There are tools out there, such as Hootsuite and Buffer, that can make life easier when it comes to creating an effective social media marketing strategy. You can link all your accounts with these tools and just create a single post that will automatically post on all your different social media profiles.

If you don’t want to bother, we offer social media management, where we can create your pages/ accounts for you, make regular posts and leverage different marketing platforms. Facebook and Google Adwords being our favourite.

Prices vary from customer to customer. If you’re wanting to find out more about how we can help assist your business in social media marketing and management, please take a couple minutes to fill out the contact form or call us at 250-661-2661.

Wechat

1.12 Billion Active Users

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WhatsApp

900 Million Active Users

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Instagram

400 Million Active Users

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Google+

300 Million Active Users

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